Technical SEO · Shopify & WooCommerce

Technical SEO audit by
someone who codes the fix.

Technical audit for WordPress, Webflow, Shopify, WooCommerce, SaaS, and custom websites. Crawlability, indexation, structured data, canonical structure, Core Web Vitals, and a prioritized fix list written by a senior developer.

Order the Audit See what's in it

Verified Upwork skills: Technical SEO · On-Page SEO · almost 15 years web delivery · 12 years WordPress

The Gap

Most SEO audits are written for the wrong audience.

Agency audits are written for SEO managers — full of vague recommendations like "improve site speed" or "fix duplicate content" without telling the developer how. Mine are written for the dev who'll implement them. Or I implement them myself.

What most SEO audits give you

  • 62-page PDF with no priority order
  • Recommendations like "improve speed" with no implementation steps
  • Generic ecommerce SEO advice — no Shopify/Woo specifics
  • Zero help with implementation — "your dev team will handle it"
  • A ongoing support plan pitch attached to every recommendation

What I deliver

  • +32 specific checks, prioritized by impact × effort
  • +Implementation steps in Liquid / PHP / your stack
  • +Platform-specific quirks across WordPress, Webflow, Shopify, WooCommerce, and custom builds
  • +WooCommerce-specific quirks (product attributes, taxonomy URLs)
  • +Optional: I implement the top 10 fixes myself, no ongoing support
The 32-Point Checklist

What I check, every audit.

Crawl & Indexation

robots.txt, XML sitemap accuracy, noindex audit, internal linking depth, orphaned pages, blocked resources, JS rendering parity for googlebot.

10 checks

On-Page & Structured Data

Title/meta uniqueness, H1 hierarchy, canonical tags, Schema.org markup (Product, Review, FAQ, Organization), Open Graph & Twitter Cards, image alt & lazy-loading.

12 checks

Performance & Site Health

Core Web Vitals (CrUX + Lighthouse), TTFB, mobile usability, broken links, redirect chains, SSL config, HTTP/2 + HTTP/3 negotiation.

10 checks

Order an Audit

Scoped. 5 business days. Written report + Loom walkthrough.

Tell me your store URL. Within 5 business days I deliver: a 12–20 page PDF report, an interactive prioritized fix list (Notion or Google Sheet), and a 25-minute Loom video walking through the top 10 fixes.

  • 32-point technical audit (Shopify or WooCommerce)
  • Prioritized fix list with implementation steps
  • 25-min Loom walkthrough by a senior dev
  • Optional: hands-on implementation, scope-led

I'll send a Stripe project record + start within 24 hours.

Request received.

I'll send you a Stripe project record and start within 24 hours.

FAQs

Audit questions, answered.

How is this different from a free Ahrefs/Semrush audit? +
Free tools flag generic issues (missing alt tags, slow pages, etc.) without telling you which actually matter for ranking, or how to fix them in your specific stack. I prioritize by real impact and write implementation steps in your platform's actual code — Liquid for Shopify, PHP for WooCommerce.
How long does the audit take? +
5 business days from order to delivery. If you need it faster (rush, 48 hours), there's a small rush add-on.
Do you fix the issues you find? +
Optionally, yes. Implementation of the top fixes is scope-led, scoped to what's needed. You're not required to use me — the audit stands on its own and any developer can implement from it.
Will I rank better after the audit? +
If you implement the fixes, yes — usually within 60–90 days you'll see ranking gains for queries you were close to ranking for. The audit doesn't get you to position 1 for "buy shoes online" — it removes the technical barriers stopping your content from ranking where it should.
Do you do content/keyword SEO too? +
No — this is technical SEO only. Content strategy and keyword research are different specialties. I'll flag content gaps I spot during the audit, but writing optimized content isn't part of the scope.
Book a free 15-min audit

Search intent to satisfy

Searcher job: Find a service that can diagnose crawl, indexation, schema, speed, internal-link, and AI-search readiness problems.

Competitor gap: Generic audit services often list tools; this page should show how fixes protect leads, pages, and search visibility.

Next action: Send the site through the audit path, then prioritize fixes by crawl risk, buyer path, and conversion impact.

Run the free website audit or use the SEO/AEO checker to turn this into a prioritized fix list.