Start a conversation
Site
Portfolio About · Founders Process Notes Blog
By Vertical
Ecommerce Insurance & Finance Membership & Community Custom Apps
Storefront
Shopify Development WooCommerce Development Webflow Development Shopify Plus Migration
Performance
Speed Optimization Conversion Rate Optimization Landing Page Sprint
Build & Design
Custom App Development AI Chatbot & Automation Design & Branding Start a conversation
Technical SEO · Shopify & WooCommerce

Technical SEO audit by
someone who codes the fix.

32-point technical audit of your Shopify or WooCommerce store. Crawlability, indexation, structured data, canonical sprawl, faceted nav, Core Web Vitals. Real prioritized fix list, written by a senior dev — not a generic agency PDF.

Order the Audit See what's in it

Verified Upwork skills: Technical SEO · On-Page SEO · 9 years Shopify · 12 years WordPress

The Gap

Most SEO audits are written for the wrong audience.

Agency audits are written for SEO managers — full of vague recommendations like "improve site speed" or "fix duplicate content" without telling the developer how. Mine are written for the dev who'll implement them. Or I implement them myself.

What most SEO audits give you

  • —62-page PDF with no priority order
  • —Recommendations like "improve speed" with no implementation steps
  • —Generic ecommerce SEO advice — no Shopify/Woo specifics
  • —Zero help with implementation — "your dev team will handle it"
  • —A monthly retainer pitch attached to every recommendation

What I deliver

  • +32 specific checks, prioritized by impact × effort
  • +Implementation steps in Liquid / PHP / your stack
  • +Shopify-specific quirks (canonicals, pagination, faceted nav)
  • +WooCommerce-specific quirks (product attributes, taxonomy URLs)
  • +Optional: I implement the top 10 fixes myself, no retainer
The 32-Point Checklist

What I check, every audit.

Crawl & Indexation

robots.txt, XML sitemap accuracy, noindex audit, internal linking depth, orphaned pages, blocked resources, JS rendering parity for googlebot.

10 checks

On-Page & Structured Data

Title/meta uniqueness, H1 hierarchy, canonical tags, Schema.org markup (Product, Review, FAQ, Organization), Open Graph & Twitter Cards, image alt & lazy-loading.

12 checks

Performance & Site Health

Core Web Vitals (CrUX + Lighthouse), TTFB, mobile usability, broken links, redirect chains, SSL config, HTTP/2 + HTTP/3 negotiation.

10 checks

Order an Audit

$2,500. 5 business days. Written report + Loom walkthrough.

Tell me your store URL. Within 5 business days I deliver: a 12–20 page PDF report, an interactive prioritized fix list (Notion or Google Sheet), and a 25-minute Loom video walking through the top 10 fixes.

  • ✓ 32-point technical audit (Shopify or WooCommerce)
  • ✓ Prioritized fix list with implementation steps
  • ✓ 25-min Loom walkthrough by a senior dev
  • ✓ Optional: hands-on implementation at $1,500–$4,000

I'll send a Stripe invoice + start within 24 hours.

Request received.

I'll send you a Stripe invoice and start within 24 hours.

FAQs

Audit questions, answered.

How is this different from a free Ahrefs/Semrush audit? +
Free tools flag generic issues (missing alt tags, slow pages, etc.) without telling you which actually matter for ranking, or how to fix them in your specific stack. I prioritize by real impact and write implementation steps in your platform's actual code — Liquid for Shopify, PHP for WooCommerce.
How long does the audit take? +
5 business days from order to delivery. If you need it faster (rush, 48 hours), add $500.
Do you fix the issues you find? +
Optionally, yes. Implementation of the top 10 fixes typically runs $1,500–$4,000 depending on scope. You're not required to use me — the audit stands on its own and any developer can implement from it.
Will I rank better after the audit? +
If you implement the fixes, yes — usually within 60–90 days you'll see ranking gains for queries you were close to ranking for. The audit doesn't get you to position 1 for "buy shoes online" — it removes the technical barriers stopping your content from ranking where it should.
Do you do content/keyword SEO too? +
No — this is technical SEO only. Content strategy and keyword research are different specialties. I'll flag content gaps I spot during the audit, but writing optimized content isn't part of the scope.
Book a free 15-min audit