What this site stores
Cookie consent flag. A single localStorage key (adnank-cookie-consent-v1) that remembers whether you accepted or declined the banner. Without this, the banner would reappear on every page load.
Chat history. If you accept and use the chat widget, your last few messages are kept in localStorage so the conversation persists when you scroll, navigate, or come back tomorrow. Twenty messages max, then the oldest is dropped. If you decline cookies, the chat still works — it just forgets the conversation when you leave.
Accessibility preferences. If you open the accessibility panel and select a preference, this site stores the selected options in localStorage under lofts-accessibility-prefs-v1. Nothing is applied until you choose it, and the reset button removes those preferences.
Form submissions. The contact and audit-fix forms submit to the Lofts Studio contact endpoint, which forwards messages to the studio inbox and stores a copy in the admin inbox for follow-up.
Google measurement. Google Analytics, Google Tag Manager, and Google Ads conversion measurement may set measurement cookies so the site can understand page views, audit-tool usage, form submissions, and campaign performance.
What this site doesn’t store
No Facebook pixel. No Hotjar, FullStory, or session replay. No browser fingerprinting. Google measurement is limited to analytics, tag management, and conversion measurement for forms, audit runs, and campaign performance.
The chat widget proxies messages through OpenRouter to a free open-weights language model (DeepSeek V3.1 by default). Messages are sent only to generate a response and are not stored by us. OpenRouter’s privacy policy is at openrouter.ai/privacy.
Third-party services that may set their own cookies
Google Fonts. Used to load the site’s typography (Inter Tight and Source Serif 4). Google may set a font-related cache cookie.
Cloudflare / Vercel. The site is hosted on Vercel and served via Cloudflare-style edge caching. The infrastructure may set short-lived security cookies for bot detection. None of these are used for tracking.
WhatsApp. The WhatsApp buttons are outbound links. This site does not embed WhatsApp tracking code; if you tap a WhatsApp link, you continue under WhatsApp/Meta’s own terms and privacy policy.
How to clear what’s stored
Open your browser’s settings, find the site data for lofts.studio, and clear it. Or in DevTools (Chrome/Edge: F12 → Application → Local Storage), delete the adnank-* and lofts-* keys directly.
Contact
Questions? Email the contact form on the homepage. Concerns about how your data is handled are answered within four hours during working days.